Definition and Examples of Catchphrases

Definition and Examples of Catchphrases Definition A catchphrase is a vogue expression, often media-inspired and usually short-lived. Also called catchwords. In a recent study (What Makes a Catchphrase Catchy?), Eline Zenner et al. describe catchphrases as expressions used in (visual) media, politics, literature etc. that catch on . . .: they are used freely in discourse, in contexts detached from the original source (New Perspectives on Lexical Borrowing, 2014). See Examples and Observations  below. Also see: Chunk51 Reasons Youll Never Be Told Youre FiredLogology Adage,  Maxim, Platitude,  and Proverb MottoPet PhraseSloganSnowcloneWhat Are Clichà ©s? Examples and Observations Wise Latina(catchphrase introduced by Sonia Sotomayor, first Hispanic Supreme Court justice)I know nothing.(Manuels catchphrase in the BBC television comedy  Fawlty Towers)Are you avin a laugh?(Andy Millmans catchphrase in  the BBC television comedy  Extras) Make America Great Again- In the end, Mr. Trump’s simple promise to Make America Great Again, a catchphrase Mrs. Clinton dismissed as a vow to return to a racist past already long disappeared, would draw enough white Americans to the polls to make up for his low minority support.(Amy Chozick, Hillary Clintons Expectations, and Her Ultimate Campaign Missteps. The New York Times, November 9, 2016)- You know how your favorite band suddenly seems less cool once your mom knows about them? Or an internet catchphrase loses its cachet once your history teacher uses it to explain the Reconstruction era? Presidential campaigns are like that.(Ryan Teague Beckwith, How a Beatles T-Shirt From Japan Became the Latest Donald Trump Merchandise. Time, August 26, 2016) Nuts to you, McGullicuty!The ultra-high-powered-to-the-point-of-insanity network executive, played by show-stealing Alec Baldwin, has a simple scriptwriting method: start with the catchphrases (Nuts to you, McGullicuty!, Who ordered the wieners?) and work backwards.(Pete Cashmore, 30 Reasons Why 30 Rock Rocks! The Guardian, February  14, 2009) Let Me Be ClearLet me be clear.In the first six months of Obama’s presidency, this simple sentence has gone from political pet phrase to full-on rhetorical signature, appearing (along with its variants let’s be clear and I want to be clear) scores of times in the commander in chief’s pre-written and extemporaneous remarks.(Andie Coller, Obamas Favorite Phrase. Politico.com, August  1, 2009) Oh, My![Dick] Enberg is especially remembered for developing and repeating memorable catchphrases in his broadcasts. After each Angels win, Enberg would close the TV broadcast by saying, And the Halo shines tonight! After any outsta nding play, youre likely to hear Enberg shout his catchphrase, Oh, my!(Ric W. Jensen, Dick Enberg. American Sports: A History of Icons, Idols, and Ideas, ed. by Murry R. Nelson. Greenwood, 2013) A catch phrase is a phrase that has caught on, and pleases the populace. Ill go along with that, provided these substitutions be accepted: saying for phrase; and public for the tendentious populace.(Eric Partridge, A Dictionary of Catch Phrases. Routledge, 1986) Sources of CatchphrasesCatch phrases can come from a variety of media sources. During the 1984 presidential campaign, Walter Mondale asked his Democratic rival Gary Hart, Wheres the beef? when he wanted to question his opponents political experience. Although the expression has since died, at the time there was widespread use of this phrase, which originated from a Wendys hamburger chain television commercial.Other examples of catch phrases include Homer Simpsons Doh; Bringing sexy back, from Justin Timberlakes hit single; Im kind of a big deal, a famous line from the 2004 comedy Anchorman: The Legend of Ron Burgundy.(Joseph Turow, Media Today. Taylor Francis, 2008) Dated CatchphrasesA catchphrase often wears itself out thro ugh overuse. A faux pas among those in the know is to date oneself by the use of an out-of-date catchphrase. As we examined catchphrases . . ., we noted that the older catchphrases (e.g., the journalistic If in doubt, strike it out, from 1894) seem more fresh than the more recent ones (Are we having fun yet? from 1984).(Dale D. Johnson et al., Logology: Word and Language Play in Vocabulary Instruction, eds. J. F. Baumann and E. J. Kameenui. Guilford, 2003) The Catchphrase CrazePrince must be peeved.Taylor Swift, born six years after he urged us to party like it’s 1999, is seeking a trademark for party like it’s 1989 and other phrases from her current album, including this sick beat and nice to meet you; where you been.If approved by the U.S. Patent and Trademark Office, Swift will have the exclusive right to use those phrases on a wide range of products, including clothing and accessories.She’s not alone in trying to cash in on catchphrases: The Seattle Seahawks have filed trademark applications for boom and the number 12, according to The Seattle Times. Toronto Blue Jays pitcher Marcus Stroman registered height doesn’t measure heart. . . .It’s all part of a disquieting trend to lock up property rights at the expense of others’ free speech.(Ken Paulson, Catchphrase Craze Comes With Costs. The Californian, February 4, 2015) The Lighter Side of CatchphrasesMarge: I saved these for you, Bart. You ll always have them to remind you of the time when you were the whole worlds special little guy.Bart: Thanks, Mom.Lisa: And now you can go back to just being you, instead of a one-dimensional character with a silly catchphrase.Homer: Doh!Bart: Aye Carumba.Marge: Hmmmmm.Ned Flanders: Hidely-ho.Barney Gumble: [belches]Nelson: Ha-ha.Mr. Burns: Excellent.[Everyone stares at Lisa.]Lisa: If anyone wants me, Ill be in my room.Homer: What kind of catchphrase is that?(Bart Gets Famous. The Simpsons, 1994)Its just like Vince always said. I should think about what I do before I do it. How does he put it? Considering the consequences is awesomeness . . . sss . . .. He turned away and feverishly shook his head, mumbling. That is the worst catchphrase ever.(David O. Russell and Andrew Auseon, Alienated. Simon Schuster, 2009) Alternate Spellings: catch phrase

The Way to Freedom is Alone essays

The Way to Freedom is Alone essays In the 13th chapter of Leviathan, Thomas Hobbes writes ...men have no pleasure, but on the contrary a great deal of grief, in keeping company, where there is no power able to over-awe them all. The unconventional premise that ungoverned humans are solitary beings echoes throughout Hobbes political philosophy. This is a very difficult ideology to have at the center of such a work. The vast majority of the worlds population holds the opposite stance. Most people believe that humans are naturally communal beings. Thomas L. Pangles Political Philosophy and the God of Abraham addresses mans natural inclination to be part of a group. Birds fly in flocks, fish swim in schools, and man has his tribe. That is as natural as you can get. Banishment from ones tribe (once) meant death. Alone, one is assumed susceptible to the attack of foes. Being alone is largely equated with weakness. There is a commonly held fear of being alone. This is why the mindset found in Leviathan is quickly rejected. In order to understand what Hobbes attempts to communicate by stating men have no pleasure...in keeping company, it is essential to establish his alternative to having company. Hobbes statement about men not finding pleasure in the company of others is often dismissed because of a misunderstanding. A reader of Leviathan could easily equate being alone with loneliness. After reading this passage many times in context, one may decide quite the opposite. Hobbes wrote of solitude, rather than loneliness. Solitude is desirable and voluntary, whereas loneliness is unnecessary and involuntary. Superficially the two seem alike, but truly they are very different. Many famous literary works speak highly of solitudes power. Henry David Thoreau wrote in Walden: I never found the companion that was so companionable as solitude. Solitude is not...

VTI CASE STUDY Essay Example | Topics and Well Written Essays - 1250 words

VTI CASE STUDY - Essay Example It is in light of this that planning remains an important aspect of all organizational structuring and management. In the absence of planning, organizations loss focus and fail to have a yardstick for measuring and identifying the height of growth they want to reach (Fernandez & Rainey, 2006). Through planning also, it is always possible for the organization to identify aspects and areas for change. Currently, VTI has come to a crossroad where the need for thorough organizational planning that will bring about rapid change is more than a necessity. From the situational analysis of the company, it is time for the company to respond to its external factors of competitiveness, which is focused on the use of electronic commerce (e-commerce). The need for change Change has its own merits and demerits, depending on how it is implemented and the factors that bring it about (Hadaway, Marler & Chaves, 2003). Generally though, many are those who are not comfortable with organizational changes. These people, commonly referred to as administrative conservatives hold the opinion that undertaking organizational changes affect the organizational climate negatively because it forces stakeholders to adjust when they are not really ready to adjust (Hannan & Freeman, 2004). A very typical example of this situation could be said to be taking place among the old senior management team of VTI Ltd who are refusing any form of change from the traditional street sales that the company is involved in. currently, change is eminent for VTI Ltd and cannot be delayed any further. This is because the market in which the company is operating has become so influenced with competition and user definition, whereby it is no longer what the company wants to offer to the consumer that matters but what the consumer wants to have (Alversson & Willmott, 2002). The need for change is therefore in the need for the company to keep track with the changes that is happening outside its domain of control. Ca uses of change The fact that the company is currently experiencing all time low in sales and has not made any profits in the past 2 years is due to a number of factors, some of which are internal, and others, external. Internally, it can be noted that there is a total absence and lack of unified code of conducting business at VTI. Clearly, the old senior management team is in a world of their own whiles the relatively younger staff is in a world of their own. In such a situation, Neale, Tenbrunsel, Galvin & Bazerman (2006) note that organizational conflict becomes common, especially role conflict. Presently, there seem to be a major lack of understanding as to the focus that the company should have in the implementation of basic organizational objectives. This has created an apathy whereby each member of within the organization is defending what he or she feels is right for the organization rather than what the organization wishes to have for itself. In relations to the adage that i n unity is strength, it is important that the company has a common focus of the path it is going to trend to bring about the implementation of its goals and objectives. There are also major external causes of the poor performance that the company is currently experiencing. Firstly there is an absence of competitive advantage by the company to meet the competition it is faced with from its key competitors squarely. Currently, the global record sales market has become so competitive that there are new companies and outlines springing up with time. This has created brought about the need for